One of the easiest ways to beat any ad. Doesn't cost money. And you can implement it almost immediately. Check it out!

What’s the first thing you do in the morning? And let’s be real here: I’m not talking about the influencer morning ritual. You wake up,...

A few days ago I realised something. Thought it over. Did the math. Triple checked the numbers. I’m now sure of it. Traditional...

Remember that time Mike Tyson lost... …to a YouTuber. The funny thing is… a friend of mine lost too. Because he put money on Mike. I...

Almost every business out there gets one thing wrong about Meta ads. So many business owners tell me: "Meta ads don’t work, we've tried...

Hey... Weird thought: Your perfect customer is scrolling through social media right now. Right. Now. Probably on Instagram or Facebook....

Hey! Don’t know if you’ve had a chance to go through our Meta Ads guide.  If you haven’t, I guarantee it’s well worth your time. I’ve...

I’ve got two  important marketing principles that I’m going to talk about. Most small businesses don’t fully realise these. And it’ll...

There’s a mistake that almost every business owner makes. Not identifying this problem makes their marketing way less effective, and way...

Every ad needs to have a reason. Now, I love talking about the meaning to life as much as the next person... But in this case I’m not...

There’s an analogy used in the business world that mirrors Darwin’s theory of evolution. In the world of advertising, this idea rings...

Today, we’re diving deep into a topic crucial for anyone running ads on Facebook: How to lower your CPM.  Now, if you’re scratching your...

When marketing your business, there's one thing you need to keep in mind for it to have the highest return on investment possible. Not...

Are you ignoring your perfect customer without even realising it? Sounds like a weird question, I know. But it’s really not. Because I...

If you’re looking for a way to make your ads more effective, capture more attention and get you more clients… this article will show you...